Nike, Which Supports Males In Women's Sports, Airs Super Bowl Ad Featuring Caitlin Clark, Female Athletes
Nike, the largest sportswear company in the world, decided to air an ad during the Super Bowl for the first time in more than 25 years.
It elected to feature only female athletes, such as Caitlin Clark, in an apparent attempt to show its support for women's sports.
However, if Nike really wanted to support women's sports, it would speak out against allowing males to compete against girls and women, like it does when it comes to alleged racism.
Except, Nike has never done that. In fact, Nike has done the opposite. It partnered with Dylan Mulvaney, a male who "identifies" as a woman, and put Mulvaney in a sports bra.
Jennifer Sey, the founder of XX-XY Athletics, has consistently ripped what she believes to be "fake support" for women's sports.
Her company, which was founded on the idea that women's sports are females only, and supports causes that promote that idea, previously ran an ad criticizing Nike for its refusal to back actual female athletes in its fight for fairness in sports.
Last year, Sey penned an op-ed for OutKick titled "Nike has a woman problem and my company is the answer."
Here's what Sey had to say about the sportswear giant:
Nike, the brand that typically weighs in on every social issue from racism to the environment to women’s empowerment, has nothing to say on the matter of males stealing trophies and team berths from women and girls.
It is easier to ignore the truth of males’ obvious athletic advantage over women than to stand up and say a very true and obvious thing and risk criticism from the gender ideologies… Nike’s brand image has been built on authenticity. But I think we’re finally seeing that that authenticity is a façade. They pretend to champion women. But in reality, they