New Zealand Rugby accuses Ineos of breaching sponsorship agreement

Manchester United co-owner Ineos has been accused of failing to honour a sponsorship agreement with New Zealand Rugby.

The federation responsible for the All Blacks team says it has launched legal action against the chemicals firm founded by British billionaire Sir Jim Ratcliffe after alleging that the first instalment of 2025 sponsorship money due under a six-year agreement struck in 2021 had not been paid.

It follows the severing of ties between Ineos and Sir Ben Ainslie at the head of its America’s Cup sailing team last month.

New Zealand Rugby said in a widely reported statement: “New Zealand Rugby is disappointed that Ineos has breached its sponsorship agreement.

“Most recently, it failed to pay the first instalment of the 2025 sponsorship, confirming its decision to exit our six-year agreement.

“Having learned of Ineos’ decision to walk away three years early, we have moved to protect the interests of New Zealand Rugby and the wider game.

“We have been left with no option but to launch legal proceedings to protect our commercial position. NZR is actively pursuing new commercial opportunities and global interest in the All Blacks and other Teams in Black remains high.”

Ineos has been approached for comment. There is no longer any mention of its All Blacks partnership on the Ineos Sports home page.

Ineos’ co-ownership of United has been turbulent to say the least.

The club opted to stand by Erik ten Hag as head coach in the summer but dismissed him last October after a poor start to the season.

Dan Ashworth will be leaving his role as Sporting Director of Manchester United by mutual agreement.#MUFC

— Manchester United (@ManUtd) December 8, 2024

Results have failed to improve under his successor Ruben Amorim, and in