March Madness 2022: NCAA basketball teams look to gain competitive edge with game-changing tech

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With the NCAA Men’s and Women’s Basketball Final Fours on the horizon, teams have been pouring through data to try and get an edge on their opponents in the biggest games of the season.

Synergy Sports, owned by Sportsradar, has provided basketball coaches and personnel software that allows them to create advanced scouting reports and deep-data dives to help them game-plan for their upcoming competitions.

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Mark Silver, the managing director, sports performance for Sportsradar, told Fox News Digital in a recent interview that Synergy’s technology gives coaches "advanced-level detail" to be used for many reasons.

"One of the most obvious ones is what’s called game scouting or advanced scouting and that is preparing for your next opponent," Silver said. "The tournament is a great example. I have an opponent I didn’t play all year. They’re not in my conference. Maybe I follow them a little bit because they have a player or just in general interest. I don’t know the way that team plays or maybe even who their best three players that I need to focus on. But I can come into the Synergy platform, go that team and very quickly see, through the data that we log, who dominates possession, who actually finishes the play most often for that team."

(AP Photo/Paul Sancya, File)

Silver said the technology Synergy uses can break down to what kind of offenses teams run, analyze if they run pick and rolls, and determine if certain players work more in the post. If a particular player gets the ball in the post often, coaching staffs can then see whether what kind of tendencies the player has when in that