Liverpool news: Two new commercial deals signed to further rapidly rising finances

Liverpool still have a chance of winning four trophies this season - the Premier League, FA Cup, EFL Cup and Champions League - yet they're also doing well off the pitch.

The Reds have landed a new commercial partner in Wasabi Technologies, a Boston-based company who've become the club's official cloud storage partner.

Liverpool have also extended their partnership with EA Sports - the video game company that makes FIFA - having first agreed a deal in 2019.

"We are always looking for ways to innovate and enhance the technology we use to store and share important files and information across the business," said Drew Crisp - the senior vice president of digital at Liverpool - on the Wasabi Technologies deal.

"Data is becoming increasingly central to how the world of sports operates.

"As a result, our data is incredibly valuable, so safely and efficiently storing and accessing that information is critical to the way we operate as a business and a football club.

"So we’re excited to welcome Wasabi Technologies as our new cloud storage partner.

"As Wasabi looks to continue its exponential growth and provide a highly competitive cloud storage alternative in this rapidly expanding market, it wanted to partner with a brand that has huge global reach and could provide the platform to drive brand awareness and engagement.

"With LFC’s huge global audience and marketing capabilities, we’re delighted to provide the brand platform that Wasabi needs."

On the EA Sports deal, Crisp added: "The exciting worlds of football, online gaming and e-sports are becoming increasingly intertwined, as fans seek new digital engagements as a means to connect with footballing action across physical and virtual settings.

"Throughout our partnership