LIV Golf Invitational series to tee off in June with new formats, teams and more than $250m in prize money

LONDON: The LIV Golf Invitational Series was launched on Wednesday with a promise to modernize the game of golf via expanded opportunities for both fans and players.

The eight-event series will showcase a new golf format starting in June 2022, featuring teams playing for more than $250 million in prize money.

LIV Golf Investments is providing more than $400 million in seed money to launch the series.

Each event will consist of three rounds with 54 holes and no cut, as well as shotgun starts to ensure a faster pace. As a result, players will play head-to-head against their rivals throughout the year, providing fans with an unmatched experience.

Research indicates a significant number of new fans favor a faster-paced and non-traditional format of play. The eight-event series will have smaller fields, fewer rounds, shorter playing windows and modified shotgun starts,and have been designed with fans as the top priority.

“I want golf to grow, players to have additional opportunities and fans to have more fun,” said Greg Norman, CEO of LIV Golf Investments.

“My mission is to help the game reach its full potential. We know the role of golf as an entertainment product is critical to overall participation in the sport,” he said.

“In many ways, we are a startup. We have a long-term vision and aim to grow. I believe we have a very bright and exciting future.”

In its first year, the series will develop over seven regular season events, culminating in a Team Championship match play grand finale. Four events are due to take place in the US and three are to be staged internationally, with the Team Championship venue to be announced at a later date.

The schedule will not clash with the Majors, international team events or