Jerry Jones To Attend World Cup Semifinal, But Gave Up His Personal Suite To FIFA

Jerry Jones, the famous and ever-present owner of the Dallas Cowboys, hasn't been seen at a World Cup that included a tournament-high nine games at his NFL team's home stadium.

The billionaire businessman has been keeping up, and he plans for the final World Cup game at "Jerry World" this year to be his first: the semifinal between France and Spain on Tuesday.

"I think first and foremost, he’s just a big event guy," said Chad Estis, the Cowboys' executive vice president of business operations. "He loves the NFL. He loves the Dallas Cowboys. But he has a passion for events as much as anybody that I know. He very much wanted to ensure that the stadium was operating well."

Judging by fans who eagerly anticipate seeing themselves on the giant video board that hangs above the center of the field and under the retractable roof — and then jump and wave for joy when they do — the venue temporarily renamed Dallas Stadium by FIFA has been a hit.

Spain has already had plenty to celebrate at Dallas Stadium this World Cup, but can it keep it going against France with Jerry Jones in attendance? (Image credit: Getty)

The Jones family has a suite for the World Cup, and has been using it. But Jones and some family members often leave the country on his yacht this time of year — between the end of offseason workouts for the Cowboys in June and the start of training camp in California in late July.

As a result, Jones wasn't there in person for a pair of record-setting performances from Argentina superstar Lionel Messi. Or Japanese fans leaving entire sections spotless by picking up after themselves — twice. Or Portugal star and career men's international scoring leader Cristiano Ronaldo's final World Cup game.

Those types of seminal