Indiana head coach gives confident answer on how he sells culture to recruits: ‘I win. Google me’
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First-year Indiana Hoosiers head football coach Curt Cignetti is not lacking in confidence.
Cignetti, who was hired away from James Madison after five seasons, was asked how he sells the vision of his culture to recruits during Wednesday’s National Signing Day press conference.
Indiana Hoosiers new head football coach Curt Cignetti is introduced in the first half against the Maryland Terrapins at Simon Skjodt Assembly Hall. (Trevor Ruszkowski-USA TODAY Sports)
"It’s pretty simple. I win. Google me," Cignetti said.
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Indiana landed 10 players in the transfer portal, including former Ohio quarterback Kurtis Rourke, the 2022 MAC Offensive Player of the Year.
"Kurtis Rourke knows how to play quarterback," Cignetti said. "While he’s got to do it between the white lines at Indiana, I fully expect him to do it. I think he's going to be a great player for us.
"But everything is earned, not given. Nobody is promised anything."
Vice President and Director of Intercollegiate Athletics Scott Dolson, left, Indiana's newly announced head coach of football Curt Cignetti, middle, and Indiana Univeristy President Pamela Whitten pose together on Friday, December 1, 2023. Cignetti is the 30th football coach in the university's history.
Cignetti emphasized that every player will have to earn their spot at Indiana, regardless of their past accolades.
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"Nobody has anything," he continued. "Everything is earned. So, that’s how we run our program."
Cignetti was the head coach at JMU for the last five


