Champion Rams' model for success isn't easy to replicate
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Going all-in paid off for the Los Angeles Rams. They have a shiny new Lombardi Trophy to show for all the money spent on big contracts and draft picks traded away.
While some teams may be tempted to follow a similar path for success - the Denver Broncos just agreed to send a massive haul to Seattle for Russell Wilson - even the Rams know it’s not a wave of the future in the NFL.
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"Maybe that’s not for everybody, and maybe that’s not sustainable," Rams chief operating officer Kevin Demoff said before the Rams beat Cincinnati to win the Super Bowl last month. "Maybe it doesn’t work long term, even though we seem to figure it out every year. But it’s working right now."
The Rams haven’t had a first-round draft pick since selecting quarterback Jared Goff at No. 1 overall in 2016, and they don’t own another one until 2024. But using four of those first-rounders to acquire Jalen Ramsey and Matthew Stafford helped them become champions.
"The model is working," Rams general manager Les Snead said last month. "It’s allowing us to consistently win games, consistently contend for the NFC West. We’ll try to use our picks in an innovative, creative way, and sometimes it will be picking players in the draft and sometimes it will be using them to go acquire players."
Los Angeles Rams quarterback Matthew Stafford speaks during the team's victory celebration and parade in Los Angeles, Wednesday, Feb. 16, 2022, following the Rams' win Sunday over the Cincinnati Bengals in the NFL Super Bowl 56 football game. (AP Photo/Marcio Jose Sanchez)
Despite having no first-round picks since Goff, the Rams have had the