Caesars exec talks company's place in Super Bowl prop betting history, dishes on Taylor Swift-themed wagers

Caesars offered a bet that William Perry would score for the Chicago Bears during Super Bowl XX. Caesars' Ken Fuchs explains the rest is truly history.

Caesars Sportsbook has dozens of prop bets NFL fans could wager on for Sunday's Super Bowl between the San Francisco 49ers and Kansas City Chiefs.

Caesars became the first sportsbook to offer a prop bet when it offered a 20-1 bet Chicago Bears defensive end William "The Refrigerator" Perry would score a touchdown against the New England Patriots during the 1986 Super Bowl.

A lot of money came in on Perry to score. And by the time that game kicked off 38 years ago, the odds came down to 2-1. 

Perry scored a touchdown, and there was a nice payday for some bettors.

CLICK HERE FOR MORE SPORTS COVERAGE ON FOXNEWS.COM

William "The Refrigerator" Perry (72) in action, scoring a touchdown against the New England Patriots in New Orleans.  (Richard Mackson/Sports Illustrated via Getty Images)

"I think Caesars hit the bullseye of it," Caesars Sportsbook Chief Operating Officer and Head of Sports Ken Fuchs told Fox News Digital in Las Vegas. "In 1986, we wanted to have a little fun, and we created a prop bet around ‘The Fridge’ scoring a touchdown for the Bears in that ‘Super Bowl Shuffle’ season. Of course, he did. The ball did not go to Walter Payton. It went to ‘The Fridge.’ He scored. It cashed for customers, and the prop bet was born. 

MATTHEW STAFFORD'S WIFE SHARES CONCERN FOR SUPER BOWL WAGS AFTER 'ABSURD' SUITE PRICES

"And then you look at the way customers in the U.S. markets develop fantasy sports, celebrity players. I think it’s just natural. People love to bet on the player. They love to follow them for their fantasy team. They have a lot of knowledge on their stats