Big3 co-founder Ice Cube implores NBA to 'stop working against us,' takes aim at 'gatekeepers'

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Ice Cube, the former NWA rap group member who co-founded the Big3 basketball league, posted a video to his Twitter account on Sunday taking aim at gatekeepers, the NBA and mainstream media.

Ice Cube, whose real name is O’Shea Jackson Sr., posted the video on the opening weekend of the Big3’s first games of the 2023 season. It is the sixth year the Big3 has been in existence. The video also came after Ice Cube expressed disappointment on "The Dan Le Batard Show with Stugotz" about how The Big3 was being covered.

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Ice Cube looks on during the game in BIG3 Week 5 at Comerica Center on July 17, 2022 in Frisco, Texas. (Richard Rodriguez/Getty Images for BIG3)

"Some of you may not have realized that I’m not part of the club and a lot of you listening to me right here, right now, you’re not part of the club either," the rapper and filmmaker said Sunday. "And what I realized with the club is what makes them so mad is when you don’t want to be a part of their f---ing club. It pisses them off. What club am I talking about? I’m talking about the club of gatekeepers that we all got to deal with. You know who they are and they definitely know who they are.

"Ever since I put out the contract with Black America, you know they been f---ing with me. Here and there, this and that. But it’s cool, you know, I expect that. You know I’ve been working on the Big3 for a long time. You know how they’ve been f---ing with me. I’ve made it plain, simple and clear what they’ve been doing. The NBA’s been f---ing with us.

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