Big Ten, SEC are top conferences in revenue with athlete pay plan on horizon

The Big Ten held a narrow edge over the SEC in revenue for the second straight year and the ACC again ranked a distant third among the five largest college sports conferences, according to tax filings released this week.

The five leagues combined to generate $3.55 billion in the 2022-23 fiscal year, with the Big Ten reporting revenue of $879.9 million compared with $852.6 million for the SEC. The ACC saw the most significant increase, going from $617 million in 2021-22 to $707 million.

The Pac-12, which will see 10 of its 12 members disperse to other conferences in 2024-25, generated $603.9 million. The Big 12 was fifth at $510.7 million.

The details were disclosed in the same week that all five conferences and the NCAA agreed to pay a total of $2.8 billion to settle antitrust litigation that is expected to also lead to the creation of a first-of-its-kind revenue-sharing system where schools will directly pay their athletes for the first time.

The Big Ten and SEC have emerged as super-conferences after a wave of realignment led to schools leaving one league for another over the past two years. The most dramatic development from that was the demise of the Pac-12, but the earning power of the Big Ten and SEC is also a major development, feeding angst and concerns among the remaining conferences.

SCHOOL PAYOUTS

Twelve of the 14 Big Ten schools each received about $60.5 million from the conference, with 2014 additions Maryland and Rutgers getting about $58.8 million apiece.

The SEC distributed $51 million to each school. Each ACC school received between $43.3 million and $46.9 million; Notre Dame, an independent in football, received $22.1 million.

Big 12 schools received distributions ranging from $43.8 million to $48.2