Women's cricket will boost sport's future, says ICC CEO Geoff Allardice
Cricket is at its strongest position ever and the women’s game is going to be the driving force for future boost, feels International Cricket Council’s (ICC) chief executive Geoff Allardice. At the Economic Times-Global Business Summit here on Friday, Allardice spoke on a range of issues related to the sport. While speaking with cricket commentator Harsha Bhogle, Allardice was gung-ho about the women’s game and the possibilities it offers. “Right now, women’s cricket is the best possible opportunity to grow the game,” Allardice said. “The numbers that the Women’s Premier League has thrown up are simply mind-boggling. The transformation has been massive. The amount that the franchises have been bought at or the media and television rights or the players auction – all those numbers are huge and shows us that women’s cricket will be enormous in the future.”
