Football club Al-Hilal and Saudi Entertainment Ventures team up to boost sport in Kingdom
RIYADH: Al-Hilal, one of Saudi Arabia’s leading football clubs, and Saudi Entertainment Ventures, also known as SEVEN, on Monday signed a three-year official partnership agreement. They said the deal includes mutual commercial and marketing rights designed to benefit guests at SEVEN’s entertainment destinations in the Kingdom and Al-Hilal fans, beginning from the start of the 2023/2024 Saudi Pro League season in August.


