Amazon Prime Video will carry an NFL postseason game next season, according to multiple reports. It will be the second straight year that an important NFL game will be carried exclusively on a streaming platform.
The Jan. 13 AFC wild-card game between the Kansas City Chiefs and Miami Dolphins streamed on Peacock. According to various reports, NBCUniversal paid $110 million for the rights to the game, with Amazon expected to pay higher.
The Wall Street Journal was the first to report that Amazon will air a playoff game next season. Under the NFL's contract, each of its four broadcast partners — NBC, CBS, Fox and ESPN/ABC — gets at least one wild-card game.
Of the two remaining games, one rotates each year between NBC, CBS and Fox, while the other is up for bid. This season's 16-game package on Prime Video averaged 11.86 million viewers, according to Nielsen, a 24% increase over last year's inaugural season.