Manchester United manager Erik ten Hag says Rasmus Hojlund has "huge potential" after he completed his £72million transfer from Atalanta.
United paraded Hojlund, 20, seven minutes before kick-off in their penultimate pre-season friendly against Lens on at Old Trafford on Saturday.
Hojlund has signed a five-year contract with the option of an additional year but will not be match-fit for a few weeks due to an injury he sustained in pre-season training with Atalanta.
United paid Atalanta £64m up front - more than the £60m they were initially prepared to pay - and well-placed sources at the club admit Hojlund is a rough diamond. Also read: Fernandes' captaincy pep talk sparks United comeback win vs Lens Hojlund scored a modest nine goals in 32 appearances for Atalanta last season but Ten Hag believes he is a striker the United players have been waiting for. "He is a real frontman," Ten Hag said. "Very direct to the goal, very good presser, a physical presence.