Rs 135, 000 Crore: Report Claims IPL's Business Value, Says MI Not Most Valued Team, It Is...
IPL Brand Value: The IPL 2024 was huge success for Kolkata Knight Riders, with the Shah Rukh Khan-owned franchise winning its third title. IPL, overall as an entity, has grown manifold financially too in the past one year. Houlihan Lokey, a global investment bank, in its latest report has said that IPL's business value grew by 6.5 per cent while its brand value increased by 6.3 per cent over the past one year. The report also said revealed the IPL franchises' brand value and surprisingly the star-studded Mumbai Indians or Royal Challengers Bengaluru are not the most valued team.


