Ronnie O’Sullivan exclusive: Why star isn’t bigger than snooker ahead of record World Championship title bid
Only a few yards from the stage door of the Crucible Theatre in Sheffield, gateway to a timeless sporting tardis where a potting potpourri of bow-tied giants have roamed since 1977, something stirs. And something whirrs. The tills at a sporting memorabilia shop bearing Ronnie O’Sullivan’s name – aptly titled the Ronnie O’Sullivan snooker shop – move faster at this time of the year than the great man himself.


