Combined Bid For IPL TV And Digital Rights Goes Past Rs 40,000 Crore: Sources
The media rights e-auction for the Indian Premier League for the 2023 to 2027 cycle began on Sunday with sources saying that the combined bid for TV and digital right has gone past the Rs 40,000 crore-mark. There are four specific packages in which e-auction are being conducted for 74 games per season for a five-year period from 2023-2027 with a provision of increasing the number of matches to 94 in the final two years. The process has been divided into a total of four packages (A, B, C and D). The package A is exclusive for TV for the Indian subcontinent while package B is for digital only grouping for the same region.


