Scott Parker's sacking after just four Premier League games was "unbelievable" and Bournemouth's owner Maxim Demin's behaviour showed "how important the right owners are." Parker -- who last season guided Bournemouth back to the Premier League -- was dismissed on Tuesday days after a 9-0 thrashing by Liverpool. However, it may have been more to do with his blunt post-match interview saying the Cherries were "ill-equipped" to cope with the challenges of the Premier League. Their humiliation by Liverpool followed heavy defeats to two other Premier League heavyweights, a 4-0 loss at champions Manchester City and a 3-0 defeat by leaders Arsenal.