Will Caitlin Clark be an immediate star as a WNBA rookie? - ESPN
Seeking to capitalize on the unprecedented excitement around this year's women's NCAA tournament, the WNBA launched a new marketing campaign this spring: «Welcome to the W.» Featuring veteran stars Arike Ogunbowale and Breanna Stewart, the TV ads (accompanied by billboards featuring other players) jokingly welcome this year's crop of rookies with a message that life as a pro won't be so easy.