Conceicao named as new coach of Al-Ittihad
RIYADH: Former AC Milan manager Sergio Conceicao will take over as coach of Al-Ittihad following the sacking of Laurent Blanc, the Saudi Arabian Pro League club announced on Wednesday. The Portuguese coach, who also won 52 caps as a player, was revealed in a video on social media titled “The King Rules the Game.” “Victory is not a choice,” says Conceicao, 50, in the video.


